A new independent baby and toddler store offering exclusive brands, expert advice and personal shopping has opened in Wilmslow.

Your Baby Loves

Baby Loves is the brainchild of Steve Abse, who brings 22 years of passion for baby and toddler retail to the town, and will fill a gap in the market for a premium shopping experience for Cheshire parents to be.

Drawing on his marketing and retail track record with iconic baby brands Mothercare and Mamas and Papas, Steve is aiming to raise the bar in the market, with the focus on a relaxed, personal service in a stylish, spacious, designer environment.

BRAND IDENTITY / ECOMMERCE WEBSITE / DIGITAL MARKETING

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Peace of Mind

We offer a no quibble stress free return and exchange policy making life easier for you!

STEVE ABSE | FOUNDER/DIRECTOR

OUR STORY.

Choose from our bespoke branded range of Pushchairs to car seats, furniture, clothing, toys and gifts, feeding and monitors. Changing bags and sleepers.

We believe in building and supporting our community so if you’d like to get involved or share news of your business get in touch today! 20 years + baby retailing experience

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Car seat fitting experts

Safety is our priority – Did you know 50% of car seats are fitted incorrectly. Let our accredited car seat advisors check yours and ensure it’s the right car seat for you and your baby.